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Keywords Application, Service, Movies Online Business plan, Mottoup Shop, Investment, Business Model Canvas Bussiness plan Cooperative principles and values, member participation, member trust, and poverty alleviation Customer engagement, Social media, Instagram, Online shop E-service quality, Customer satisfaction, Trust, Positive electronic word-of-mouth (e-WOM) Formulation of indicators, measurement of welfare, poverty. Industry Management Public Service Quality, Passenger Satisfaction, Air Transportation Modes. Quality Product, FMEA, RPN (Risk Priority Number) YouTube advertisement, brand awareness branderpreneurship, values development, brand, hierarchy of branding, entrepreneurship, enterpreneur. cassava snack, business plan, business model canvas, business thesis, NPV-IRR-PP e-government, public services, e-toll, and e-toll cards effectiveness of online advertising, buying interest, Bukalapak entrepreneurship industry management organizational communication, ethical behavior, downward communication perceived price fairness